K11 ART MALL X 9GAG: 全球第一個MEME實體展 | WORLD’S FIRST MEME MUSEUM

在這個時代,meme是一種瘋傳網絡,可以跨越語言障礙的通用語言。一幅簡單的截圖、簡短的笑話就可以在互聯網上迅速傳播,引起全球轟動。今個暑假,K11 Art Mall與坐擁2億粉絲的meme平台 – 9GAG聯手將meme的藝術和文化帶到香港。

In this very era, memes are considered a universal language in which jokes can travel across language barriers. A simple picture or a short joke is spread rapidly through the internet creating world sensations. This summer, K11 Art Mall and 9GaG – a leading meme platform with 200+ million fans unite to bring the hottest memes to Hong Kong, unleashing the art and culture from within.

Meme-go-round, K11 MEME Museum

K11 Art Mall和9GAG 精心挑選了 100 多個在全球及本地爆紅的meme,保證你笑聲不斷。 總共有7個主題展區,通過影像、實體figure甚至氣味來展示在不同時序最受歡迎的meme! 重溫經典港產電影及電視場景、Doge肌肉狗狗、分心男友等惡搞meme。 同時通過 AR 科技,現在可以把你電子設備上的「黑人問號」和「多飲水」長輩圖以實物形式呈現在你眼前!

Waves of laughter are guaranteed from the 100+ handpicked viral Hong Kong and international memes by K11 Art Mall ad 9GAG. There are a total of 7 themed zones displaying the most well-loved memes of different times through the use of imagery, 3-D figures, and even scent! Revisiting some of the legendary memes from the classic “Saltbae” to “Swole Doge”. With the use of AR technology, memes such as “Confused Nick Young” and “Side Eyeing Chloe” can now be realized in their physical forms on your digital devices!

Beyond The Meme, K11 MEME Museum

Get In The Zone | 7大主題展區:

  1. In the Meme-time – 打卡時光隧道|an Instagrammable Meme Time Tunnel

以時序展出24張橫跨60年代至現今的經典meme,讓你置身於meme時光隧道,由分心男友、加油BB、女人鬧貓,幫你重溫近半世紀的搞鬼傑作。meme究竟由何時開始出現?又在哪一個年代變得大行其道?走進這條時光隧道,讓鍵盤的打字聲,勾起你的網絡回憶吧!

A meme time tunnel showcasing 24 classic memes spanning from the 60’s to present day, “In the Meme-time” lets you relive half a century of meme masterpieces, from “Success Kid”, “Distracted Boyfriend” to “Woman Yelling at a Cat”. Walk through this  retrospective to explore the origins and evolution of memes while the sounds of the typing keyboard evoke your favourite Internet meme-ories.

  1. Meme-go-round – 78幅meme帶你環遊世界|78 Memes to Transport You Around the World

meme每天都以讓你無法估計的數量和速度,為你的生活加甜。這裡有78幅自動旋轉的meme帶你環遊世界。78張本地及國際 meme分成5個主題呈現眼前,想要地道的港式笑話、國際巨星搞GAG,定喺動畫經典?

Do you live your life in meme form? Are there memes you constantly relate to all through the day? Jump on the “Meme-go-round” – a rotating display that takes you around the world in 78 frames of global and local memes. Divided into 5 themes, check out the ones that play on authentic Hong Kong-style jokes, international celeb gags or animated classics. View them all from every angle!

  1. Meme Me – 全港首個即影即有meme情景自拍機|HK’s First Instant Meme Photobooth

你有想像過成為meme的主角嗎?這些機會,現在是屬於你的!走進Snapio四格即影即有自拍機,將自己變身成meme主角!除了可以在你的照片加入預設的對白外,仲可以套入 meme情景!快來拍下自己成為潛力圖的一刻吧!

Long to be the hero of your own meme? Step into the 4-grid Snapio photobooth and become the main character of your favourite meme! Change up preset dialogues, and select your scene background to produce your very own meme to share with friends.

  1. Beyond the Meme – 衝擊你五感的至High 4D互動體驗|A Sensory 4-D Interactive Experience

要展現meme的精髓,不一定要透過圖片和文字。「Beyond the Meme」突破界限,在2D圖片上注入新元素,從視覺及嗅覺衝擊你的官感。正中心的輸送帶上滿載重新創作的 meme,利用 AR 科技於iPad上將「黑人問號」活現眼前!今次更破天荒為多張meme 配上專屬氣味,想知道「壞過凱婷」是什麼味道? 快來K11 Art Mall感受衝擊你五感的至High 4D互動體驗,打破你過往對meme的想像!

The magic of memes extends beyond the digital world. “Beyond the Meme” breaks boundaries by adding an interactive visual dimension as well as an olfactory element to the previously 2-D meme that comes in text or image format. Now coupled with AR technology, the MEME museum lets you physically explore and experience the magic and wonder of memes with your senses. A conveyor belt in the center of the zone loads up reconstructed memes, bringing the classics such as “Confused Nick Young” and “Side Eyeing Chloe” to life. For the first time, exclusive scent pairing for each meme is introduced to immerse you in the ultimate meme experience.

  1. Memeingful Tattoo Station|Memeingful紋身Station
    有想起一些讓你刻骨銘心的meme嗎?現在你有機會將meme刻在你的身上了。記得到「Memeingful」揀選你最愛的meme紋身,完美融入meme 世界,人人見到都「知你咩料啦」!

Are there any memes that hold a special place in your heart? Choose from a selection of memes that you most relate to and wear it proudly on your body. Not to worry – it’s only temporary!

  1. NFT: In Meme We Love

NFT數位加密藝術品成拍賣新趨勢, K11 Art Mall牽頭與9GAG 推出全球首個meme NFT藝術畫作,再度掀起數位產品交易革命!NFT artwork has become all the rage at art auctions. K11 Art Mall has taken the lead with 9GAG in the trade of digital assets with the launch of the world’s first meme NFT artwork titled “In Meme We Love”.

  1. A Meme is Born

所謂「高手在民間」,人人都可以是meme maker!9GAG即日起於社交媒體全球招募創意meme,被選中的作品仲會係今次的meme實體展展出,最正的五名更可獲得美金100元獎金!一同觀賞由一眾9GAG用戶自家創作的meme吧!

We are all masters of our own fate, and we can certainly be the makers of our own memes! 9GAG is now recruiting creative “meme-makers” from around the world. Five of the most creative memes will be chosen for display at the MEME Museum, and each winner will receive a US$100 cash prize. Check out the series of original memes created by the talented 9GAG meme-makers!

K11 Art Mall聯乘9GAG全球破天荒首個MEME實體展

K11 Art Mall and 9GAG Unveil the World’s First MEME Museum

Date: 2021.7.16 – 9.5

Time: 12:00pm – 10:00pm

Venue:

 chi K11藝術空間 (K11 Art Mall地庫2樓)

K11 Art Mall, chi K11 art space, B2/F

Courtesy to K11 Art Mall and 9GAG

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